PepsiCo yakazivisa kuti PepsiCo + inoronga kushandisa nzira dzekurima dzakachengetedza pamahekita anosvika mamirioni matatu anoshandiswa nevanozvitengesa muna2030 sechikamu chePepsiCo + chirongwa. Kutenda nezviyero izvi, kambani iri kuronga kudzikisa kabhoni dhayokisaidhi nematanhatu mamirioni matani mumakore gumi. PepsiCo ichaburitsawo zana muzana yezvirimwa mbishi kubva kunzvimbo dzinotarisirwa uye yakazvipira kutsigira vanhu vanopfuura mazana maviri nemakumi mashanu ezviuru mubazi rezvekurima pasirese.
Chirongwa chePepsiCo chePositi cheKurima chiri pamusoro pekukura zvigadzirwa izvo kambani inoda nenzira inokasira kubvumidzwa kweanonzi "pepsiCo" maitiro. "Regenerative kurima" - ndiko kuti, kwete kukuvadza nharaunda uye panguva imwechete ichipa mukuvandudza kwehupenyu hwemapurazi. Idzo nzvimbo huru dzechirongwa dzinosanganisira:
Kuteedzerwa kwemaitiro "ekurima kwakasimba" kwemahekita mamirioni matatu - i. E. ingangoita zana muzana yepasi rinoshandiswa nevatengesi vekambani kurima zvigadzirwa. Ichi chirongwa chinodzora kabhoni dhayokisaidhi nemamirioni matatu matani na3. Mushure memakore gumi ekubudirira kutora miitiro yekurima yakagadzikana nevamwe vayo, PepsiCo ichaenderera mberi ichishanda nevarimi vari munyika makumi matanhatu kuona kuchengetedza.
PepsiCo ndiyo hombe indasitiri processor yemapatata uye mukaka mbishi muRussia. Pakati pevatengesi veRussia vezvinhu zvakagadzirwa, iyo kambani inosimudzira tsika yekuvandudza kurima, yakanangana nekuremekedza ivhu (semuenzaniso, nekushandura kutenderera kwezvirimwa), kushandiswa kwefetira "yakasvibirira". Kambani iri kuongorora nekushandisa smart CropTrack yekudiridza manejimendi mhinduro mumapatatisi mapurazi kuchengetedza zviwanikwa zvemvura. Iyo kambani iri kuvandudza maitiro akafanana muUkraine, umo mu2019 chirongwa chakatangwa kuti chishande nevatengesi vembatatisi kuti vawane iyo mbishi yezvinhu zvekugadzira nyowani nyowani munyika.
Kuisa mari muzvivakwa zvemazuva ano zvekuchengetera muriwo muRussia neUkraine zvinobvumidza kuiswa kwehunyanzvi mhinduro dzinodzikisira kabhoni tsoka kubva mukuchengetedza mabasa uye kudzikisa mutengo wezviwanikwa. Imba itsva yekuchengetera mbishi, ichavhurwa muna 2021 muNovosibirsk, ichavakwa maererano nemutemo uyu.
Iyo kambani inoshanda nevashambadziri kusimudzira kunaka uye kugona kwekugadzirwa kwemukaka mbishi, izvo zvinobatsira kudzikisa gasi inokanganisa kupisa inosanganisirwa nekurimwa kwemukaka. Pakazosvika 2030, PepsiCo muRussia inoronga kudzikisa gasi inokanganisa gasi ne40% zvichienzaniswa nematanho a2015.
Rutsigiro rwevanhu vanopfuura mazana maviri nemakumi mashanu ezviuru mubazi rezvekurima, kusanganisira zvirongwa zvekuwana basa nemabasa evakadzi. PepsiCo inoronga kubatsira avo vanotambura.
MuRussia, kambani inoenderera mberi nechirongwa chekudzidzisa nemisangano yevanopa mukaka mbishi, iyo yakatangwa muna2012 kutsigira varimi vekurima veRussia. Muna 2020, kambani yakaitisa makumi maviri ekudzidzisa, umo vanhu vanopfuura mazana matanhatu vakatora chikamu, uye mukati mekuvapo kwese kwechirongwa, vangangoita zviuru zvishanu vehunyanzvi vakave vatori vechikamu.
PepsiCo iri kuenderera mberi nekudyara muRussia vanopa machipisi embatatisi uye nekukudziridza hwaro hwechigadzirwa mbishi munyika yese Muna 2020, kambani yakatanga chirongwa chekurima muSiberia. Kuvandudzwa kwevatengesi vembatatisi veRussia ndiwo mupiro wekambani mukutsigira chikamu chekurima cheRussia. Iwo mapurazi ehukama ekambani haazi kungobudirira chete kuwedzera bhizinesi ravo, asiwo kusimudzira matunhu ekuvapo kwavo kuburikidza nekuitwa kwakakosha kwemagariro mapurojekiti. Mumakore gumi chete chete, kambani yakaisa mari inodarika mamirioni makumi mashanu emadhora muAgroindustry Leaders Supplier Development Chirongwa.
MuUkraine, sechikamu chechirongwa chekutsigira vanotengesa chakatangwa mu2019, PepsiCo yakaitisa dzidziso gumi dzevanyanzvi vekurima pakukura, kuchengetedza nekuchengetedza zvirimwa.
Kutsvagisa 100% zvekushandisa zvekurima chete kubva kunzvimbo dzinotarisirwa - izvi hazvingasanganisiri kutenga zvakanangana kwezvinhu zvakakosha senge mbatatisi, chibage, zviyo nemaorenji, asiwo zviwanikwa zvakakosha kubva mumusika zvakaita semafuta emiriwo. Izvi zvave kutoburitswa muEurope, kusanganisira Russia, Ukraine neHungary, uko PepsiCo iri kubatsira kuita tsika dzekuchengetedza pamwe nevatengesi vemafuta ezuva. Izvi zvinotarisirwa kubatsira kuwedzera goho rezvirimwa, kudzikisa zviwanikwa, kuvandudza hutano hwevhu nekudaro kudzikisira kukanganisa kwenzvimbo.
PepsiCo inotenga zvigadzirwa zvekurima munyika makumi matanhatu, uye nekuda kwezviitiko zvekambani mune zvekurima kwepasirese, pane angangoita zviuru zana zvemabasa. Sekuguma kwe60, kambani yakawana 100% yakananga kutenga zvigadzirwa zvekurima kubva kunzvimbo dzinotarisirwa munyika makumi maviri nesere. Pasi rose, nhamba iyi yasvika 000%.
MuRussia, 100% yezvigadzirwa zvekugadzira machipisi embatatisi anozivikanwa pasi pechirongwa chekurima chakasimba. Vese vatengesi vanoteedzera zvizere zvinodiwa nekambani yenzvimbo yemagariro, nharaunda uye hupfumi. Maitiro ehukama anoreva kugadzirwa kwenzvimbo dzekushanda dzakachengeteka, kuchengetedza hutano hwevashandi vemabhizinesi ezvekurima, kuchengetedza kodzero dzevashandi nekuvandudza hupenyu hwevanhu vemunharaunda. Maitiro ezvakatipoteredza anosanganisira matanho ekuchengetedza zviwanikwa uye kudzikisira marara kubva mune zvehupfumi. Maitiro ehupfumi anoreva kuronga kwakanaka kwezviitiko zvemabhizimusi ezvekurima, kuwedzera kugadzirwa kwevashandi, kudzikisa kurasikirwa uye kutanga hukama hwakasimba uye hunobatsira pamwe nevose vakapinda muchiitiko ichi.
“Zvakakosha kwatiri kuti shanduko yemamiriro ekunze isakanganisa kuwanisa zvinhu zvakasvibirira kunzvimbo dzekugadzira, uye kurimwa kwezvirimwa zvekurima hakukuvadze nharaunda. Tinokwanisa kuita izvi kana tikabatana tikatarisa shanduko yemhando yezvekurima, ”akadaro Silviu Popovic, Chief Executive Officer wePepsiCo Europe. “Ticharamba tichishanda pamwe chete nevarimi, vatinotipa zvinhu, uye nekuchimbidza kuzadzikiswa kwemaitiro ekumutsidzira kuti ave mwero wevarimi. Pakupedzisira, nguva yasvika yekushandurwa kwedigital mumapurazi, apo data hombe richaita basa rakakosha semuchina wekurima, uye tekinoroji ichave nechokwadi chekukura kwakasimba. ”
PepsiCo yakazvipira kuita zviyero zvekurima patsva. Mukushayikwa kwavo, kambani inozoteedzera kuzadzikiswa kwezvisungo zvekurima zvakaringana pamatanho akasiyana, senge huwandu hwehekita dzakarimwa zvine mutsigo uye huwandu hwevarimi vanobatanidzwa muchirongwa ichi. Nekufamba kwenguva, izvi zvinowedzerwa nezviratidzo zvakaita sekuvandudza mamiriro uye kubereka kwevhu, kudzikisira kabhoni dhayokisaidhi, kugadzirisa mamiriro emitumbi yemvura inoshandiswa kudiridza, kuwedzera zvipenyu zvakasiyana, nekuvandudza hupenyu hwevarimi. PepsiCo iri kushanda nemasangano epasi rese akadai seWWF kugadzira nzira dzemvura uye metriki dzinofunga nezvekurima patsva uye tsika dzekurima dzakasimwa uye nzira dzakanakisa dzekuchengetedza mvura.
Kuzvipira kune kurima kwakasimba idanho rinotevera muchirongwa chePepsiCo +, zvichitevera chiziviso chazvino chezvirongwa zvekudzikisa mweya wetsvina ne40% na2030 uye kuzadza kabhoni kwese kwazvakarerekera muna 2040.