Magnit uye Potato Union, iyo inobatanidza vanopfuura makumi mapfumbamwe vatori vechikamu mumusika weRussia mbatatisi nemiriwo kubva kuKaliningrad kuenda kuKrasnoyarsk Territory, vakabvumirana kushandirapamwe kugadzira kudyidzana kunobatsira pakati pemutengesi nevatengesi. Mapato akagadzira chikuva chekugadzirisa kwakabatana kwenyaya dzazvino uye kuvandudzwa kwenzvimbo yezvibvumirano zvenguva refu, uko munhu wese anogona kutora chikamu.
Boka rekushanda raisanganisira nyanzvi kubva kuMagnit, Potato Union uye vanobatana neiyo Agrocontracting chirongwa, icho chetani rekutengesa rave kuchigadzira kwemakore anopfuura mashanu. Iye zvino chirongwa ichi chinosanganisira mapurazi anenge 65, kusanganisira madiki. Chikamu chekutengesa kwezvigadzirwa muzvitoro zvekambani zvakagamuchirwa pasi pezvibvumirano zvekurima zvinenge 30% muchikamu chemiriwo nemichero. Kusikwa kweboka rekushanda kuchabvumira vatengesi kuchinjana ruzivo nekutengesa network mu "single window" mode.
Iyo Agrocontracting purojekiti yeMagnit inosanganisira kupera kwezvibvumirano nemapurazi eRussia ekuunza zvirimwa mune ramangwana. Izvi zvinobvumira varimi kuti vave newavakaroorana naye akavimbika, vave nechivimbo mukutengeswa kwezvigadzirwa zvavo, uye makambani kutenga miriwo nemichero pasina vamiriri uye kutonga cheni yose yekugadzira, zvinoreva kupa vatengi zvinhu zvemhando yepamusoro nemitengo inokwanisika. Iyo geography yevagadziri yakakura, mukuwedzera kune chikuru chirimwa - mbatatisi - vatengesi vanokura anopfuura makumi mashanu marudzi ezvigadzirwa zveMagnit. Muna 50, kuwanikwa kwezvinhu zvemumba pasi pechirongwa cheAgrocontracting kwakawedzera ne2021% kusvika pa21 matani.
Magnit inofarira hukama hwenguva refu nevagadziri vepamba muchikamu cheMichero uye Miti, imwe yeakanyanya kukosha kune vatengi. Kudyidzana kwepedyo nePotato Union kunoreva nhaurirano yakavhurika kwete chete nevashambadziri vembatatisi, asiwo nemakambani anorima borscht miriwo. Izvi zvichabvumira kuunganidza mibvunzo uye mazano kubva kune varipo uye vangangove vadyidzani papuratifomu yesangano, zvinobudirira uye nekukurumidza kugadzirisa matambudziko munzvimbo dzinoverengeka dzakakosha: kutanga mapurojekiti matsva uye mafomati ebasa, kuwedzera huwandu, mhando uye mamiriro ekugamuchirwa kwechigadzirwa, kupa mavhoriyamu. , kubhadharwa kwepamberi, kuisa zvichemo uye masanctions nezvimwe zvakawanda. Yakarongwa kuongorora nyaya dzakanangana dzekushandira pamwe uye kurongedza kuti uwedzere kupindirana.
Munguva pfupi iri kutevera, nyanzvi dzeboka rekushanda dzichakurukura mamwe matanho uye kugadzira mepu yekuvandudza chirongwa. Semuyenzaniso, mhinduro inoshanda yakagamuchirwa nechikumbiro chekutanga kuendesa mbatatisi dzepamba kuzvitoro zveMagnit - zvatova munaChikumi-Chikunguru - kuitira kuti vatengi vawane mukana wekutenga zvirimwa zvitsva mushure mekunge vakohwewa, uye kambani inogona kutengesa assortment zvakananga kubva kune vanogadzira zvekurima, vachipfuura nevamiriri.
Pavel Rozhkov, mukuru wedhipatimendi reagrocontracting reMagnit retail chain:
- Isu tinogara tichifara kune vatsva vatinoshanda navo uye panguva imwe chete isu tiri kushingairira kuvandudza hukama nevashambadziri varipo. Kushanda pamwe chete neMubatanidzwa kuchavandudza chirongwa cheAgrocontracting, kukwezva dziva rakakura revarimi, kusimudzira marudzi emuno emiriwo nemichero pakati pevatengi, uye kazhinji kuwedzera kukwezva kwezvigadzirwa zvemuno muzvitoro zvedu. Isu tiri kutarisa zvakare kukudziridzwa kwenzvimbo nyowani, semuenzaniso, kutengeswa kwezvakanatswa uye pasteurized zvigadzirwa mumambure.
Tatyana Gubina, Mukuru weVashandi vePotato Union:
"Nekuda kwekushanda nesimba mukati mehurongwa hweretail network yekurima chirongwa, vatengesi vari kukura muhuwandu uye akasiyana. Kwemakore ekushandira pamwe, chiitiko chakasiyana cheindastiri chakaunganidzwa mukushandiswa kwezvimwe zvinyorwa zvekondirakiti, izvo isu tinodzokorora kuti tiwedzere kudyidzana nemapurazi. Mukuita basa, nyaya dzakawanda dzekushanda dzinomuka, saka boka rekushanda rakagadzirwa kuti rivandudze kutaurirana. Iyo Competence Bureau yePotato Union yakagadzirira kuraira, kuperekedza, kukwezva zvido zvevarimi vekurima munyaya dzehukama nemaketani ezvitoro.
Kuti uwane rumwe ruzivo ndapota nyorera:
Dhipatimendi Rezvekufambiswa Kwekunze:
press@magnit.ru